TourStream is transforming the tourism industry through the intelligent application of mobile technologies. By enabling rich and effortless two-way interaction between guides and groups, TourStream revolutionizes the guided tour experience — and delivers the kind of delight that generates enthusiastic word of mouth.

TourStream knew that group tourism was ripe for a reset. While taking a tour with an expert guide can be a treasured travel experience, group tour technology — picture a bunch of rather battered radio headsets — had fallen far behind user expectations.

Why should tour guides have to laboriously charge, clean, and repair outdated radio headsets that tourists hate to wear? TourStream envisioned a bring-your-own device solution to delight groups and guides alike. Rather than clunky, one-way communication, what if:

• Guides and groups could utilize tourists’ own mobile devices, and tourists could hear the tour clearly at all times using their own earbuds or headphones?
• Guides could share their expertise verbally — but also by texting, sharing photos, and dropping map pins or sharing promotional discounts for destinations like restaurants that might interest tour members?
• Tourists could ask questions, share their own photos, pause to make a quick reservation at that recommended restaurant, and effortlessly reward their guide with a tip and a great review?
  

Enabling guides and their guests to leverage sophisticated, two-way mobile technology during tours is a clear winner. But while TourStream was an expert in the world of tourism, the company had little technology experience. In fact, they had already tried to develop the mobile app they knew would set a new bar for modern group tour experiences — but their technology partner failed them.

Now, the startup needed to carefully steward remaining budgets in order to find the path to success. After considering their options, TourStream asked Altus Nova to guide them in the creation of a rational product roadmap, developing a software culture, surviving as a cash-strapped startup, and approaching investors with an impressive minimum viable product (MVP).

TourStream’s detailed knowledge of group tourism helped the Altus Nova team leap forward with a list of app capabilities required to surpass the radio headset status quo. TourStream needed the most guidance in establishing a sound technological approach to building apps that would serve guides and tourists with a great experience for each. The apps must be:

• Easy. Tourists must be able to quickly install the app on their own phones, despite varying devices and operating systems. Meanwhile, the startup’s roadmap required a minimum viable codebase to avoid double-development costs for separate iOS (Swift) and Android (Kotlin) solutions.
  
• Automated. The apps must enable a private broadcast from the guide to the group, and it must join paying members to their tour automatically — skipping the part where time-pressed tour guides must help tourists connect their phones to a wireless network — and all without requiring internet connectivity.

After a comprehensive evaluation, Altus Nova recommended developing TourStream’s applications as a single codebase written in ReactNative with Microsoft Azure for back-end capabilities and Kurento as the WebRTC platform.

With the confidence of a rock-solid technological architecture, TourStream was ready to build the product. Altus Nova quickly developed a working MVP mobile app for both guides and tourists to prove that an enriched experience was not only possible — but that a BYOD solution would be preferrable for both guides and their guests.