Our Philosophy

Building outstanding products requires a carefully crafted vision and plan, broad knowledge and skills, the right tools and resources, and experience acquired only through years of trial-and-error to minimize missteps and mitigate risk. To that end, attempting to build successful products is like attempting to ascend the world’s highest peaks.

Success is heavily attributed to guides that climb next to you step-for-step and protect your mission to reach the top. And in the world of creating software, that’s why it’s critical to hire the talent with hardened processes that will help you achieve your goals.

Whether you are building software or climbing a mountain, success requires:

    1. Thoughtful discovery that produces a clear strategy is the bedrock of any project.

      Understanding your business, your customers, and your environment is essential for our success and yours. This is why we invest significant time and energy in the discovery phase of any project we pursue. Development and post-implementation phases are important, but meaningless without a well-defined and supported business and product strategy.

    2. Experienced development teams must function as an extension of you and your brand.

      Technology guides must adopt your culture and work seamlessly with your existing resources. These teams must provide all of the essential skills and expertise to quickly deliver quality work that cuts through churn and maintains important milestones.

    3. Product ownership must be a constant for any project.

      This can be an individual or group of individuals who act as the internal and external champions of the project that coordinate across internal and external teams, represent the voice of the customer, eliminate blockers, drive key decisions, and ruthlessly prioritize features to protect the product strategy and vision.

    4. Passion, focus, and dedication

      We avoid partnering with clients who don’t mirror our passion, focus, and dedication to the mission. In our experience, these behaviors are often the difference between success and abject failure.